The Impact of Hedonic Value and Utilitarian Value on Repurchase Intention Through Attitude Toward Brand: Comparison on Tokopedia and Shopee Marketplace Hananiel M. Gunawan & Oliandes Sondakh
The Impact of Hedonic Value and Utilitarian Value on Repurchase Intention Through Attitude Toward Brand: Comparison on Tokopedia and Shopee Marketplace Author (s) Hananiel M.